We’re Daniel and Léon, founders of bagel bagel. Not long ago, we started baking bagels in our apartment. What began as a small experiment quickly grew into something much bigger: our friends told their friends, word spread, and within a couple of months we went from producing 30 bagels a day to over 300. We realized there was a real demand for fresh, authentic, New York–style bagels in Rotterdam. Our values are simple: quality, community, and creating a place that feels like home.

With the help of our team, we opened a pop-up at BAKKIT. The response has been heartwarming: long lines, returning customers, and messages from people telling us our bagels remind them of home, or that they’ve never tasted anything like it before. That gave us the confidence to take the next step. Now, we have the chance to take over the store permanently. For us, it’s a big leap, but one we truly believe in.

How the crowdfunding helps

€40,000 – Store Takeover
Our minimum goal: secure the location and officially make bagel bagel a permanent part of Rotterdam. No more temporary kitchens or borrowed spaces, a true home where we can keep rolling, boiling and baking bagels for years to come.
€60,000 – Renovation & New Kitchen
Give the space a complete transformation. The shop was once an ice cream creamery, and it needs a full transformation to become a bagel bakery. This means:
- A warm, welcoming space that reflects our style and brand (floors, walls, expanded seating) → a warmer, more welcoming atmosphere
- A kitchen designed for efficiency, so every bagel goes from dough to oven to your plate faster and fresher
- A bigger dough-kneading machine to meet growing demand
€70,000 – Our Own Bagel Oven
This is the dream stretch goal. Above €60,000, we invest in the heart of every bakery: a professional oven built for bagels, baking at 270°C. It makes a real difference, with thinner, crispier crusts, fluffier insides, and the ability to bake fresh batches all day long. Fresher bagels, better quality, exactly what we’ve always dreamed of serving.

How you can help and what you get in return

By supporting us, you’re not only helping bring bagel bagel to life as a permanent fixture in Rotterdam, you also become part of our story. Your loan is repaid over 5,5 years with 4% annual interest, plus you receive exclusive bagel bagel perks depending on your contribution (from your name on our Founders Wall to ultimate bagel bagel Black cards).

It’s a way to invest in our local business and enjoy the rewards along the way.

You can also help by doing a donation, please select the option 'Voorverkoop', and do your donation from €5,-, but get all the goodies from €250,- onwards!

We believe Rotterdam deserves a true bagel shop, and with your help we can make it happen. Join us in building something special!

📩 Questions? Reach us anytime at info@bagelbagel.nl or stop by our shop at Zwaanshals 430, Rotterdam.

De Europese Commissie wil dat investeerders op een gemakkelijke manier crowdfundingprojecten kunnen vergelijken. In de essentiële beleggersinformatie (EBI) kun je daarom alle relevante informatie per project bekijken. De EBI van deze campagne vind je hier.

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